This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.

Henry Royce Institute Proof of Market
Round 1
Overview
The Henry Royce Institute is pleased to be offering funding of up to £10,000 to support UK researchers at Royce partner universities to conduct primary and secondary market research for advanced materials technologies.
This pilot Proof of Market competition aims to bridge the gap between promising research and commercialisation by enabling researchers to assess market viability and develop robust commercialisation insights.
Key Dates
Applications open: 8th January 2025
Applications close: 12th February 2025
Resources
Who Can Apply?
This funding competition is open to academics working at a UK Royce partner university and actively developing an advanced materials technology. Any future rounds will be open for applications from all UK universities, please register your interest here.
The technology should be at a Technology Readiness Level (TRL) of 3 or higher, indicating that the basic principles have been observed and demonstrated in a laboratory or relevant environment, at component/material or system level.
Project Scope
Projects should focus on conducting primary and secondary market research to understand:
- Market size, potential, and segmentation
- Existing and emerging competitor landscape
- End-user needs, pain points, and willingness to adopt the technology
- Potential applications, product-market fit and routes to market
- Regulatory landscape and barriers to entry
- Value proposition and pricing strategies
Funding Details
Funding can be used for direct costs only to:
- Subcontract market research activities
- Allocate funding internally within universities for appropriate staff time
- Cover primary and secondary market research costs
Overheads and indirect costs are ineligible.
How to Apply
Apply at https://universityofmanchester.flexigrant.com
Competition Guidance
Further information is found within the competition’s guidance for applicants document.
Contact the Royce Research and Business Engagement team at info@royce.ac.uk or Thanasis.Georgiou@manchester.ac.uk with any questions.